Or more accurately pronounced "bah-ha".....
Twice a week, my commute is out of Zona Sul and off to Barra da Tijuca. Ask people about it! One thing for sure is that you'll be answered with quite a strong opinion. As I see it, the general trend seems to be that Barra is the preferred choice for the folks that live there, and everybody else thinks they're welcome to it.
So what made them move there in the first place? Maybe the lure of cheaper rents for more square metres, maybe the chance to bring kids up in safer, gated condominiums where they can ride their bikes without the certain-death traffic. Maybe the huge swanky shopping malls offering mile upon mile of the latest chiq. Or maybe they wanted to relax on 14 or so kilometres of stunning unspoilt beach.
Or maybe they just wanted to live next to an 8 lane motorway where the death defying tunnel ridden bus ride back into town takes anything from 40 mins to 2 1/2 hours.
Well, there's food for thought anyhow.